Sportswear and way of life model Alo Yoga, an official sponsor of London Style Week, is opening a wellness retreat dubbed ‘Alo Oasis’ at 180 Strand as a pit cease for LFW goers to re-energise.
The unique three-day takeover guarantees a “tranquil retreat throughout the dynamic surroundings of London Style Week”, offering a refreshing area in the course of the hustle and bustle.
Company are invited to studio motion courses, rejuvenating wellness remedies on the Alo Oasis, and an inspiring dialog with world-famous nutritionist and best-selling writer Radhi Devlukia, in addition to an opportunity to listen to from Marsha Lindsay, Director of Nobu Pilates, and Hannah Coates, magnificence and wellness editor at Vogue.
Attendees may also seize a inexperienced juice or an Erewhon-inspired smoothie on the Alo juice bar.
“Alo Oasis” experiences embody:
- “Air” – Cryotherapy Restoration
- “Land” – Grounding Meditation
- “Ocean” – Sound Bathtub with Water and Sand Dunes
- Recharge and Calm down on the Alo Wellbeing Hub
As well as, Alo has introduced it is going to be the official host of LFW’s fashions with a devoted Fashions Lounge, in partnership with the British Style Council.
This activation marks a considerable enlargement of LA-based Alo’s European presence and dedication to its bodily presence within the UK – following its latest Regent Avenue Flagship and Covent Backyard retailer openings final month in addition to its King’s Street retailer opening in November 2023.
Summer season Nacewicz, Govt Vice President of Advertising and Artistic at Alo Yoga, mentioned: “This partnership is a robust assertion of our model as we enter the London market. Alo represents a motion on the intersection of trend and wellness, and the Alo Oasis completely captures this synergy. Amidst the depth of Style Week, attendees can immerse themselves in cutting-edge wellness experiences that supply a second of calm and rejuvenation.”
Alo will showcase throughout LFW at 180 The Strand from 13 to fifteen September.