Hole is tapping into the premium sector amidst its transformation, bringing purple carpet American designer Zac Posen to the UK excessive road on 8 April.
The collaborative assortment is a part of Hole’s new enterprise – GapStudio – a brand new phase that represents “the very best expression of the long-lasting American model when it comes to type, craftsmanship and high quality”.
The primary GapStudio installment, Assortment 01, was created by Zac Posen at Hole’s New York Metropolis Headquarters. Assume knowledgeable tailoring, intricate particulars and trendy takes on American type – setting the inspiration for GapStudio.
Again in October, Hole examined the premium waters with its sell-out collaboration with Cult Gaia. Nevertheless, it was unique to the US. Though we get the Zac Posen providing 5 days after the US, we’re happy to say the UK will get a chunk of the pie this time round. Hole additionally collaborated with Doen on a limited-edition assortment final Could.
“For over 55 years, Hole has been a canvas for creativity, permitting creators to reinvent Hole classics as private expressions of favor. Now with GapStudio, we’re taking that legacy to the subsequent degree,” stated Mark Breitbard, President and CEO, Hole model. “GapStudio creates each accessible, coveted retail collections and unique, one-of-a-kind designs that commemorate self-expression and solidify Hole’s place in tradition.”
GapStudio Assortment 01 is dropped at life by a marketing campaign photographed and directed by vogue photographer Mario Sorrenti, with styling by Alastair McKimm, that includes supermodels Alex Consani, Imaan Hammam and Anok Yai.
Zac Posen, Hole Inc. Govt Vice President and Artistic Director, commented: “GapStudio is the place craftsmanship, creativity and tradition come collectively. Inside Hole’s New York HQ, we’ve constructed a artistic studio the place I’ve designed seems to be for the purple carpet and the place we’ll proceed to collaborate with visionary expertise sooner or later.
“GapStudio Assortment 01 displays that imaginative and prescient — mixing tailoring with revolutionary denim therapies that sculpt and refine the material in new methods. That is just the start.”
This assortment options wardrobe necessities by Posen’s distinct method to material, tailoring, and development. Key items embrace a Trench Coat (£225), a Tailor-made Blazer (£160), a Sailor Skort (£95) and a Poplin Maxi Shirt Gown (£120).
GapStudio retails from £50 to £225 and launches within the UK on 8 April on-line and in-store at 120 Oxford Road, London.
