For years, Tesla CEO Elon Musk has been promising an reasonably priced electrical car, doubtless priced at $25,000, as a strategy to broaden the enchantment of plug-in autos.
He first talked about it in a 2018 interview with YouTuber Marques Brownlee, saying “a $25,000 automobile, that’s one thing we are able to do.” Then in 2020, on the firm’s first Battery Day occasion, he speculated that Tesla might ultimately produce upward of 20 million of those autos in a yr — or roughly twice the present manufacturing of Toyota, GM, or Volkswagen.
Issues began to speed up final yr at Tesla’s shareholder occasion, the place the corporate’s executives spoke a few specialised manufacturing approach that they referred to as the “Unboxed Course of.” This breakthrough would permit Tesla to dramatically cut back the price of manufacturing, enabling it to promote a car on the $25,000 value level.
The subsequent-gen car will doubtless be a crossover or hatchback and will characteristic design components lifted from the Tesla Cybertruck. However furthermore, it could be the success of a promise made years in the past to make EVs extra reasonably priced to the lots.
Elon Musk makes a whole lot of guarantees, a few of which he can’t hold. Let’s hope this isn’t considered one of them.
